Be part of the Game or Change the Game?
How do organizations disrupt rather than getting disrupted? How do organizations ensure lasting and sustained competitive advantage? Typical answers to these questions would be – come out with innovative products and services, be more effective and efficient than competitors, be more agile & customer focused than competitors, leverage technology ahead of the pack, etc. etc. However, the truth is that even your competitor will do the same and any competitive advantage that results from your strategies will be transient and you will struggle to maintain your leadership position.
It’s easy to copy and do better what’s part of established norms and structures of the industry! You are here to win and not to play by the rules, structures, and models of the industry.
So, what’s the mantra for changing the game?
Innovate your business model!.
Disruption happens when existing established norms of the industry are changed and this change creates value for the consumers and stakeholders in the value chain.
Business Model Innovation can help you create, capture, and deliver sustained value and change the rules of the game. Based on the innovation intensity across the elements of the business model, your innovation play can be rethinking cost and revenue models or redefining the value chain play (distribution, partnerships etc.)
BMGIs Value Proposition
Deliverables – Targeted Business Model Architecture with opportunity canvas for Business Model Innovation.
Our approach for driving Business Model Innovation consists of the following “5 Plays:”
CLIENT IMPACT
Explore our case studies of “Business Model Innovation”
